Once upon a time, there was a clothing brand that spoke the language of children...

Founded in 2008 and nestled in a former toy factory on the Spanish coast, a stone's throw from the Mediterranean Sea, BOBO CHOSES creates clothes and objects based on fun imaginary worlds and eco-friendly textiles. Their aim is for children to explore their creativity, play and enjoy life, away from the monster of routine in the digital age.

Constantly working to make their production ever more sustainable, BOBO CHOSES stands out in children's fashion for its advances in this field and its compelling desire for social and environmental responsibility. Their work with local craftsmen and their search for methods and materials that are as environmentally friendly as possible never ceases to excite us.